IXJI is a name that every business deserves. It is short and easy to recognize. It allows businesses to pivot their business and change their strategy without rebranding their name and incurring additional costs. The name is based off the roman numeral IX, which is 9. No. 9 in Chinese culture means longevity and eternality. Thus, there were 9,999 rooms within the Forbidden City in Beijing. It is also a tradition between lovers to send 99, or 999 roses, which carry the best wishes for 'everlasting love'. This is perfect for finance, dating and tech startups.